Featured products

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Women's Long Sleeve Lake Tahoe
$40.00
Women's Lightweight Jogger Sweatpant
$50.00
Men's Long Sleeve Truckee T-Shirt
$35.00
Men’s Dodgeball Jogger Sweatpant
$50.00
Women's Long Sleeve Sky & Mountain T-Shirt
$40.00
Love Blue Women’s Jogger Sweatpants
$50.00
Men's Long Sleeve Love Blue T-Shirt
$35.00

Newest products

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New
Women's Long Sleeve Mountain Front
$40.00
New
Women's Cowl Neck Sweatshirt w/ CA89 Patch
$50.00
New
Kid's Short Sleeve Mountains are Calling
$25.00
New
Kid's Truckee Sweatshirt
$35.00
New
Kid's Long Sleeve Truckee T-shirt
$30.00
New
Women's Crop Box Short Sleeve T-Shirt
$30.00
New
Women's Short Sleeve CA89 Tree Ring T-Shirt
$30.00
New
Women's CA89 Tree Ring Crop Hoodie
$45.00
New
Men's Short Sleeve CA89 Tree Ring T-Shirt
$30.00
New
Women's Long Sleeve Lake Tahoe
$40.00

Spring Favorites

For all of your multi-sport days off CA 89

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Men's and Women's Hoodies For Winter

Shop the classics for your après moments

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The Classics

Our Most Iconic Designs

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Great Gifts for Everyone

Truly a Family Business…

California Highway 89, more than just a Sierra highway.

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The Best Places to Apres in Lake Tahoe

The Best Places to Apres in Lake Tahoe
26 Apr 2022
Après just might be our favorite time of the day in Tahoe. In the winter it means, kicking off our ski boots and sitting by the fire with a warm drink. As the weather warms up, lakeside après with o...
California 89: Our Brand Story

California 89: Our Brand Story
21 Apr 2022
California 89 lives to share the adventures that lie along the epic highway—national parks, volcanoes, rivers, lakes, and forest—that allow us to reconnect with the natural world and experience wo...
Best Places to Backcountry Ski off CA 89

Best Places to Backcountry Ski off CA 89
25 Mar 2022
With crystal clear water surrounded by peaks reaching nearly 11,000 feet, Lake Tahoe is home to endless outdoor recreation options. While many head to the area’s ski resorts for winter recreation, t...

Meet Our Ambassadors

Get to know the people that inspire us.

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Get out and explore

Our blog features our favorite CA 89 adventures

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Locally Inspired, Locally Sourced
4-7 Day Delivery Within the US
Family Owned Small Business
Proud Supporter of the Tahoe Fund

Historic Downtown Truckee Location

Come visit us in historic downtown Truckee! We're open seven days a week, 10am to 6pm .

California 89

10156 Donner Pass Rd
Truckee, CA 96161

(530) 214-8989
10am to 6pm, 7 Days a Week
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